Thursday, July 28, 2011

Branding Yourself as an Expert

Whatever your business field, whether online or off line, in any field of business, to get the maximum profit you need to branding yourself as an expert in your field. Why?

In the tight competition, if you can not position yourself as an expert in your field, your potential customers will run to your competitors. Unknowingly we all often have a brand / image in the minds of our heads towards a product / service in each field.

For example when talking about luxury cars, then we will remember the Mercedes Benz.

If the point is you can to branding yourself as an expert in your field, then your business will definitely progressing and of course you get a lot of profit.

By positioning yourself as an expert:

1. You have a higher credibility than your competitors
2. With a higher credibility, automated more easily sell to people (your product / service and the affiliate product / service)

3. If you have a website for your business, someone else will link to your site for free from their site.
4. Free exposure: your name will spread everywhere through word of mouth marketing via web forum, news, blog, etc.

This all means that more people are familiar with you, it also means more potential customers, and the edges are reaching for a bigger profit. Well now you already know the benefits to branding yourself as an expert in your field, the next question is how you can do it.

Here are some 6 tips you can use to positioning yourself as an expert in your field:

1. Diligently read and follow the development / the latest news happening in your field.
2. Be nice. Help others (although they are not become your customers), and do not be arrogant.
3. Pleased to share knowledge
Give free content / useful tips consistently. You need to give it a consistent basis. Only once is not enough.
4. If you are an affiliate marketer, do not promote all existing products. Only promote high quality and useful products.
5. If you're a product creator (making the product itself), make sure your product is a first class product in quality and useful, and not just make products carelessly.
6. Create a good logo and tag line from your brand and place it in each of your product. If none, then you can include your name and photo.

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Monday, July 18, 2011

Internet Affiliate Marketing - Don't Make These Affiliate Marketing Mistakes

Are you just getting started in Internet affiliate marketing? There are many rewards that come with affiliate marketing, however there are also a few pitfalls that you should be aware of too. Let's take a look at both.

Some of the rewards of Internet affiliate marketing are independence from working for others, setting your own hours, working practically anywhere that there's an Internet connection, unlimited income potential and more. However, there are a few things that you should avoid if you're new to affiliate marketing.

1. If it's too good to be true, it probably is. There are a lot of scammers out there that will rip you off and sleep like a baby. Multiple rip off scams disguised as opportunities present themselves on the Internet. You'll run across several of these in what are called "traffic exchanges". These are programs where you surf other peoples websites in order to build up traffic views for your own website. You'll run into a lot of garbage there and much of it has professionally copywritten pages that are designed to lure you into their moneymaking scheme and are very convincing. Do yourself a favor and stay away.

2. Safelists - These aren't necessarily "safe" and the traffic you get is practically worthless because your offer will be lost among hundreds or even thousands of others. Most safelists cost money to join and the you'll likely be referred to a "recommended" email box that can hold all of the emails you'll be receiving. This is a double whammy way for the scammer to get paid. After you do these two things you can send out your offers, but the odds of it getting read are very slim if someone has 3-5,000 emails to go through. Also, unless you personally know the owner of these "Safe" lists, how do you know they're safe? You could be spamming people relentlessly and not even be aware of it, unilt your Internet Service Provider shuts you down.

These are just a couple things that you need to stay away from when beginning you Internet affiliate marketing venture. Get started the right way by doing proper keyword research, building a legitimate, double opt-in, email list and building your business for the long term.

Are you struggling with Affiliate Marketing? Are you spending a lot of money and time only to have the same result? Grab my free report "Top 10 Affiliate Mistakes" and save yourself a lot of heartache. Visit MakeAffiliateCash.com. You'll learn what NOT to do and finally get yourself on the right track. Internet Affiliate Marketing. Joe Stewart is an Affiliate Marketer and Small Business owner that enjoys helping others.

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Friday, July 15, 2011

Business Card Printing, Bleeds and Safe Zone Tips

Business card printing, though seemingly simple, involves quite a number of steps from planning, designing to printing. With today's advancements in technology, printing has become a fairly easy process that translates to only a few steps for clients.

Online printing for your business cards designs cannot be made simpler. In only 4 to 5 steps, you can be done with it and the rest as they say is history. Yet, what many people forget is that printing involves effort on your part too.

No matter how much your business card printer assists you in your printing, no matter how much time the customer service representative spends advising you with your business card, it won't do much good if you haven't done your part of the assignment.

What am I referring to exactly? Printers go at lengths to review your files if they are print-ready and even give you this service for free. But if your files are not up to the set standards necessary to achieve successful prints, there's only little that your printer can do to fulfill their end of the bargain.


Graphic designers too can only do so much. If your files are incomplete and are obviously flawed with too much inconsistencies, then al the effort you've put into your design will just go to waste.

Some files that clients send are just impossible to work with. If you stubbornly pursue printing out of sheer urgency, you might encounter such situations:

1. The printer has the option to refuse printing your designs
2. The design will be printed at your own risks wherein unmistakable flaws in your design would surface
3. You might pay an expensive amount owing to the graphic designer's computer time, trying to salvage your design
4. You start your design from scratch.

Read all the printing information you can even when you are just opting for business card printing. This will help you better understand the whole printing process and give you an over view on just what to expect of your business card printing.

A lot of things are overlooked, especially when you rush to get your design done to have it printed immediately. Take the time to read the company's instructions for business card printing and the terms and conditions that go with.

And so, let's talk about one common error overlooked by overeager business card clients - bleeds, safe zones and alignment. Arm yourself with these ideas that you might not waste precious hours and your precious design as well.

1. Observe a 0.125 inch bleed on all sides of your business card design. You have to extend your business card design so that no white lines will be visible on the edges of your business card when it is trimmed to its final size.

This means that your order of 2x3.5 inches business card should come in with the bleed size of 2.25x3.75 inches. Again, when the business card is trimmed, the bleed is disposed and your business card's final size will be 2x3.5 inches.

2. Understand that everything that goes into that 0.125inch bleed will be cut off. To this, you must place all the necessary images and text at a certain distance from the bleed to avoid it from being cut off.

3. The area where all your important design and text are placed is called the safe zone. This means, that everything within its boundaries are far from being cut off or trimmed away.

Within the 2x3.5 inch frame of your business card, excluding the bleed, the safe zone's size is 1.75x3.25 inches.

4. Make sure too that all your designs or texts are aligned properly. Use templates provided by printing companies as a guide where the bleed area, the safe zone, and even the very center of the business card are.

5. In your business card design, do not forget to remove or hide the margins or crop marks which you used in the template.

Keep these basic information about bleeds, safe zones and everything else in mind. Knowing these basic information shall help eliminate any errors in your business card printing. Soon enough, you'll be on your way to a smooth sailing business card printing.

For more inquiries kindly visit Business Card Printing

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